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What is a Brand Identity?
We have heard many times about the Identity of a Brand, but what is really an Identity? The Identity of a Brand is like the identity of a person, you can not define the identity of a person by saying that he has two eyes…
Renew or die
It is one of the most applicable principles in any area of our lives, find a genuine style, share your essence and bring the best to the universe. In the world of brands, it is a «most». The demand for originality, the achievement of surprising…
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The New Fashion Marketing that generates desire
Finding what will be the next style that wears off among consumers sometimes depends more on understanding the behavior of the market that gives the prevailing trends for the season. The way in which the market in Mexico behaves in terms of consumption projections in…
